Provider Needs Assessment

SullivanCotter's Interactive Cloud-Based Application

SullivanCotter’s Provider Needs Assessment (PNA) enables health systems and medical groups to make better workforce decisions and optimize clinical performance by more accurately assessing and predicting their market needs. Access to market-specific provider supply and demand data via an updated PNA is critical as hospitals and health systems look to support growth, enhance value-based care delivery and reassess cost and efficiency concerns. Health care organizations must identify the right amount and type of providers in each specialty to operate effectively in the markets they serve with the goals of optimizing clinical performance to remain competitive in rapidly evolving environment.

SullivanCotter’s PNA is an interactive cloud-based application that delivers accurate and actionable data-driven insights to help organizations identify, monitor and respond to changing service needs and provider staffing requirements. This product enables our clients to assess evolving workforce needs and model tailored forecasting scenarios with ongoing, real-time access to SullivanCotter’s database of physician and advanced practice provider (APP) supply and demand information.

Our Provider Needs Assessment Methodology

Our proprietary PNA methodology accurately identifies the physician and APP surplus or deficit within a specific market by determining supply and then forecasting wRVU utilization according to various demographic factors and payer types to calculate subsequent demand. This approach includes:

Multiple data sources are rigorously researched to identify all provider details and practice locations - including tracking of employment and affiliationsApplies Claritas Pop-Facts® demographic detail
by zip code
Call verification team contacts every office location to confirm practicing provider detailsAnalyzes more than 2 billion unique claimsannually to forecast wRVU utilization by zip code
Proprietary algorithm adjusts for clinical full time equivalent based on SullivanCotter’s specialty-specific benchmarksUtilizes SullivanCotter benchmark data from over 1,500 organizations and 400,000 physicians to calculate FTE
Client validation of market-specific providers by specialty and practice locationDefines FTE demand on over 100 subspecialty designations
Ongoing access to updated provider supply database for reporting and data miningCombines data sources and forecasts utilization by market-specific demographics including geography, economic factors, age/gender, payment type and managed care

To meet the needs of all health care organizations, SullivanCotter offers three distinct services:

PNA BasePNA ProPNA Enterprise
For individual hospitalsFor multiple hospitals with large of shared geographiesFor hospitals and health systems
Advanced supply and demand methodology to determine net physician needs for organization-defined service areasAdditional provider supply researchCall-verified supply of providers and expanded set of APP specialties
Incorporation of organization-specific provider rostersDetermination of quantitative net need for custom geographies
Call-verified physician and primary care APP supply data for increased accuracyQualitative analyses to understand each market, service line and specialty
Interviews, studies, and planning sessions to tier recruitment priorities

Delivery of a well-defined provider workforce plan
Product FeaturesPNA Base
(Individual Hospital)
(Multiple Hospitals/Markets)
PNA Enterprise
(Enterprise/Service Line Planning)
Physician Specialties628798
APP Specialties0611
Primary Data Sources (Supply Research)5+20+40+
Contract Length2-3 Years3 Years3 Years
Estimated Implementation Timing2-4 weeks3-6 months4-8 months
Interactive Cloud-based Application
Track Provider Language(s) Spoken
Export Supply/Demand Data
Access to Demand Version Updates
View/Export Claritas Pop-Facts© Demographic Data
Provider Practice Mapping Tool
Succession Planning Calculator
Static PNA Reports
Report Catalog/Generator
Individual Specialty-Specific Reports
Interactive and Customizable Report
Dedicated Subject Matter Experts
PNA Application IT Support
Customer Success Representative
Unlimited User Licenses
Call Verification of Entire Supply Roster
Upload Client Provider FTEs
Editable and Dynamic Supply Roster
Customized Provider Affiliations and Employers
Custom Preset Service Areas
SullivanCotter Issued Stark Report(s)
Provider Productivity Benchmarking
User-Specific Training Sessions
Key Stakeholder Interviews
Provider and Organizational Leadership Surveys
Patient Access Studies
Facilitated Workforce Planning Sessions
Detailed Recruitment Recommendations
Workforce Development Plan

SullivanCotter's advanced PNA methodology helps organizations to:

  • Determine provider demand by ZIP code, population demographics and payment types
  • Accurately capture the supply of providers to determine the current and forecasted surplus or deficit
  • Pinpoint employed and affiliated physicians and APPs by specialty
  • Create a competitive edge by optimizing provider resources
  • Identify service line delivery gaps and opportunities
  • Improve provider staffing and recruiting decisions to help control cost of employment
  • Inform provider strategy and alignment efforts to drive organizational performance
  • Assess patient demand using predictive modeling founded on market-specific demographic utilization patterns
  • Access to customizable reports to deliver actionable data-driven insights

Business Intelligence Reports

The application displays results and reports with a number of customizable filters for strategic consideration:

  • Results Overview
  • Service Area Mapping
  • Comparative Market Results
  • Demographic Trends
  • Population Trends
  • Demand by Place of Service
  • Payer Demand by Specialty
  • Predictive Modeling
  • Physician Supply Roster
  • Physician Age Analysis
  • PCP APP Ratio Analysis
  • Calculate Surplus/Deficit
  • Net Need by Population Type
  • Market Share Insights
  • Specialty Summaries
  • Ranked Needs and Priorities

Interactive Mapping Tool

(click to enlarge)

Supply Roster

(click to enlarge)

Market Comparison Report

(click to enlarge)

Surplus/Deficits Report

(click to enlarge)

Demand by Payment Type

(click to enlarge)
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Physician Affiliation and
Needs Assessment

In order to remain competitive in a dynamic health care environment, health care organizations are seeking to optimize clinical care and enhance performance through a wide range of physician-hospital affiliation models.

Learn more about enhancing your organization’s physician affiliation relationships >

SullivanCotter’s PNA application with interactive cloud-based dashboard helps organizations to:

  • Reduce guesswork regarding population demographics
  • Identify demand by selected services areas, population demographics and payment type
  • Create competitive edge by optimizing physician resources
  • Improve physician staffing and recruiting decisions to help control the cost of employment
  • Pinpoint employed and affiliated market physicians by specialty
  • Inform physician strategy and alignment efforts to enhance performance
  • Gain insight into the influence of APPs and emerging technologies
  • Utilize accurate listing of physicians within a market
  • Identify service line delivery gaps and opportunities

Learn more about our innovative new Provider Needs Assessment application

Contact SullivanCotter

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