Physician Compensation That Attracts, Retains, & Motivates

As payment models and care delivery expectations evolve, physician compensation programs must reinforce accountability, support recruitment and retention, and align incentives with organizational priorities.

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Compensation Models That Keep Pace With Changing Care Delivery

Health care organizations face growing pressure to improve access, quality, and financial performance while navigating workforce shortages and increasing provider burnout. At the same time, compensation expectations are shifting across generations.

Legacy compensation models often struggle to reflect these realities. Without a structured approach to defining performance and aligning incentives, organizations may experience inconsistent plan administration, misaligned behavior, and increasing scrutiny around pay practices.

Partnering with SullivanCotter

Align Compensation With Strategy, Performance, and Sustainability

SullivanCotter helps hospitals, health systems, and medical groups design physician compensation programs that reflect evolving care models and support enterprise-wide goals. Our advisors bring deep physician workforce experience and the industry’s most comprehensive compensation and productivity benchmarking insight to guide compensation strategy decisions with confidence.

Through a disciplined discovery, design, and implementation process, we help organizations clarify work effort expectations, align incentives with performance priorities, and build compensation programs that are competitive, defensible, and built to adapt over time.

How We Help

Health care organizations can attract and retain critical talent, drive performance, and align compensation through integrated compensation and total rewards strategies designed in partnership with SullivanCotter.

Define Performance and Incentive Priorities

Define physician performance expectations and outcomes

Select value-based metrics aligned with strategic goals

Evaluate measurement systems and scorecard effectiveness

Assess Current Plans and Market Positioning

Inventory current compensation plans and identify gaps

Evaluate strengths, weaknesses, and operational challenges

Benchmark against market practices and peer organizations

Support survey selection and competitive market comparisons

Design Compensation Models That Drive Alignment

Develop physician compensation philosophy and pay-mix strategy

Create conceptual compensation models and incentive frameworks

Align productivity, quality, access, and team-based incentives

Conduct financial modeling and cost impact analysis

Support Implementation and Long-Term Success

Stakeholder interviews and physician engagement support

Communication planning and implementation assistance

Plan administration support and ongoing refinement

Insight Spotlight

Developing Incentives That Strengthen Clinical Leadership

As health systems place greater emphasis on physician leadership, organizations are rethinking how incentive programs support medical directors, service line leaders, and other clinical leadership roles. In this video, SullivanCotter explores approaches to designing clinical leadership incentives that reinforce accountability, align with organizational priorities, and support sustainable leadership engagement.

“Physician compensation programs must do more than reward productivity—they need to align with strategy, support quality outcomes, and drive long-term organizational performance.”

— Kevin Wilson, Managing Director, SullivanCotter

Benchmark Physician Compensation
With Confidence

SullivanCotter’s physician compensation and productivity benchmarking data provides one of the most comprehensive views of market practices across specialties, settings, and organizational types. Leaders use this insight to evaluate competitiveness, assess productivity norms, and support compensation design decisions that are defensible and aligned with workforce realities.

Physician Compensation and Productivity Survey

Conducted for nearly 35 years, this survey is the largest and most comprehensive dataset of its kind and provides compensation, pay practices and productivity benchmarking data for employed physicians and PhD providers and researchers.

Medical Group Compensation and Productivity Survey

As the largest medical group compensation dataset in the market, this survey offers a comprehensive look into pay practices and productivity across a wide spectrum of physician specialties.

Physician and APP On-Call Compensation Survey

This one-of-a-kind survey provides deep insight into on-call pay rates and practices.

Pulse on the Industry

Stay current with SullivanCotter’s research and thought leadership on physician compensation trends, productivity and work effort approaches, value-based incentive design, and evolving care delivery models.

VIDEO | Building a Sustainable Physician Contracting Governance Process

Workforce Planning, Compensation Design and Total Rewards, Physician Compensation Design

VIDEO | Building a Sustainable Physician Contracting Governance Process
Fair Market Value: Physician Leadership Compensation

Workforce Compensation Benchmarking, Compensation Design and Total Rewards, Fair Market Value and Commercial Reasonableness

Fair Market Value: Physician Leadership Compensation
Aligning Executive Compensation with Innovation in Health Care Systems

Compensation Design and Total Rewards, Physician Compensation Design

Article Aligning Executive Compensation with Innovation in Health Care Systems

More Services to Explore

Partner with SullivanCotter to strengthen internal capabilities in compensation planning, benchmarking, and workforce data management

Let’s Architect Your Solution

Ready to build a physician compensation strategy that supports performance, engagement,
and long-term sustainability? Contact SullivanCotter to get started.

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